Unapologetically
 Bold

what do we
   stand for?

TRYBE Hair Care is a salon professional brand made to advance inclusion for all medium to high textured hair - not just curls.

TRYBE was inspired by our Founder's grandmother - Mildred Carter. A New Orleans native, she become a stylist in the early 1980s as a way to provide for her family. Her in-home salon served as a place for women of the community to laugh, share stories, and support each other. Ryan Terrell, Founder, grew up in that salon. TRYBE is a dedication to the influences and experiences created from being raised by a strong, authentic, and fearless stylist.

Our name is the combination of the words "TRY" and "BE". We hope to inspire that everyone to always try and be the best versions of themselves in everything that they do in life. Simply, we are here as a physical reminder to intentionally and purposefully live your best life. We believe that life is meant to be lived UNAPOLOGETICALLY BOLD.

Our mark is called Mpuannum, an African adinkra symbol meaning "the five tufts of hair". It was traditionally worn by the tribal beauticians of West Africa - repesenting joy, loyalty, devotion, faithfulness, and adroitness. We use this symbol as our mark because it has and always will represents the stylists and salon professionals our products are made for.

We are committed to bridging the knowledge gap in our industry by offering high-quality, performance-driven products paired with industry-leading, result-proven professional salon education.

our product
     philosophy

Our products are designed specifically for medium to high textured hair. We use a balanced combination of water-soluble silicones paired with professional quality oils to deliver essential nutrients to your hair and scalp.

All of our products and ingredients are 100% USA sourced & manufactured, Vegan friendly, Gluten-free, Cruelty-free, Nut allergy-safe, Environmentally safe, and EU health & safety standard compliant.

We do NOT use Parabens, Phthalates, Synthetic Oils, Sulfates, Mineral Oils, Drying Alcohols, or Synthetic dyes

We chose to use oils and nutrients based on the moisture and nutrient needs of each of our Texture Levels. Throughout our products, we use mixtures of:

Avocado Oil, Argan Oil, Almond Oil, Coconut Oil, Hemp Seed Oil, Prickly Pear Oil, MCT Oil, Sunflower Oil, Jojoba Oil, Jamaican Black Castor Oil

Shea Butter, Indian Gooseberry, Saffron

Hydrolyzed Keratin protein, Hydrolyzed Soy protein

Vitamin B5, Vitamin E

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